Ford Fathom
Introducing the Ford Fathom™ at Schicker Ford of Union—an upcoming all-electric midsize pickup engineered to make zero-emissions truck ownership accessible for drivers across Franklin County and east-central Missouri. Built on Ford’s innovative Universal Electric Vehicle (UEV) Platform, the Fathom delivers surprising interior volume, advanced digital connectivity, and practical utility starting at an attainable MSRP of $28,350.
Electric Utility Without Compromise
Designed around efficiency, comfort, and Everyday Capability, the Ford Fathom redefines entry-level EV expectations:
Accessible Starting MSRP
Starts at $28,350 (plus destination), giving Missouri truck buyers a cost-effective path toward all-electric performance.
Expansive Cabin Interior
Engineered on the UEV platform to offer more passenger volume than a Toyota RAV4, comfortably seating five adults.
Integrated Apple Maps Tech
Equipped with a high-resolution touchscreen featuring native Apple Maps navigation, Digital Key functionality, Apple CarPlay®, and Android Auto™.
BlueCruise Hands-Free Driving
Every Fathom includes standard hardware for BlueCruise, enabling hands-free highway driving capability on designated Blue Zones.
Bidirectional Mobile Power
Utilize onboard battery power to run equipment, campsite electronics, or job-site power tools anywhere you travel.
Dual-Cargo Design
Maximize cargo organization using both a dedicated front trunk (frunk) and a traditional, durable pickup bed.
Frequently Asked Questions
How much will the Ford Fathom™ cost at Schicker Ford of Union?
The Ford Fathom carries an aggressive starting MSRP of $28,350 before optional packages and standard destination fees, positioning it as an accessible entry point into the Ford EV lineup.
When can I order or reserve the Ford Fathom™ in Union, MO?
Production is scheduled to begin in early 2027, with official pre-orders and customer reservations opening in early 2027. Deliveries are expected to follow later in the year.
What platform is the Ford Fathom™ built on?
The Fathom is the first vehicle built on Ford's all-new Universal Electric Vehicle (UEV) architecture, designed to streamline parts count, reduce weight, and maximize interior passenger room.
Does the Ford Fathom™ support Apple CarPlay® and Android Auto™?
Yes, wireless Apple CarPlay® and Android Auto™ are standard, alongside a central display with integrated Apple Maps turn-by-turn navigation and EV charge routing.
Can I power job-site tools or camping gear with the Ford Fathom™?
Yes, the Fathom features bidirectional power capabilities (Vehicle-to-Load/V2L), allowing you to draw battery power directly from outlets in the truck.
Get Early Access at Schicker Ford of Union
Pre-order banks open in early 2027. Contact our sales team today to get added to our priority update list!
Contact Schicker Ford of Union